EMP's Evolution Mobile Platform is an integrated end-to-end mobile services retailing platform for rights owners. It allows you to seamlessly manage all dimensions of mobile services - content supply chain, creation, retailing, delivery, and operations - through an easy-to-use web-based suite of tools.
- Advanced royalty reporting
- Comprehensive customer content management interface
EMP's personalization and merchandizing technologies give your consumers new choices in the way they can buy and use mobile content and services. EMP extend retailing features to the world of mobile. Some of the innovative retailing features offered by EMP include rentals, pay-per-use, subscriptions, themed bundles, user aware pricing, personalized recommendations, gifting and referrals.
- Advertising and promotion, incorporating object recognition links to printed advertising, enabling for example rights owners to have a direct relationship to customers delivering them product specific multimedia information and offers.
- Advanced compressed MMS image and video presentations.
- Mobile social networking services.
EMP delivers compelling benefits to your mobile content business:
- Ease and speed in taking services to market to capitalize on market opportunities.
- Higher adoption of services by mass market consumers resulting in higher revenues and ARPU
